Blame it on the smartphones and the kids for what media experts call the “democratization of content,” a process where content becomes increasingly easier to create and distribute. For media companies this means providing customers with services that enables them to consume content where they want it and when they see fit.
Starting tomorrow in Las Vegas, NAB Show will officially kick off to bring together top media executives and startups founders to discuss issues like advertisingacross platforms and the age of over-the-top content (OTT). According to a report released by PricewaterhouseCoopers, by 2017, the U.S. entertainment andmedia market is expected to account for $632.09 billion in revenue, or 29.4 percent of the worldwide revenue of nearly more than $2.152 trillion dollars. Much of the growth within the industry comes from internet services like Netflix andAmazon. By 2017, OTT is projected to reach $17.438 billion in revenue, representing growth of 27.2 percent annually.
During NAB Show, there will be various discussions led by corporate members on the latest trends in the market and innovative solutions. Corporate member and industry expert-led panels include: Disney/ABC Television Group on Affiliate Partnerships in OTT, Fox Networks Group on Bridging the Gap Between Emerging Technology and Media Companies, amongst many others. It will include cofounder, Frank Gruber, who will talk about how to grow a successful startup business.
NAB Show will also showcase 30 SPROCKIT startups, each will present their company’s solution in a five minute pitch session, followed by a brief Q&A open to all NAB Show attendees. All attendees are also encouraged to cast their vote for the most outstanding SPROCKIT company online at sprockitglory.com/vote.
The annual NAB SHOW opens SATURDAY (4/11) in LAS VEGAS, with an expanded show floor of over one million net square feet of exhibit space and 244 companies exhibiting for the first time. Engineering programs will fill the weekend slate, with the exhibit halls and other programs opening MONDAY and running through THURSDAY.
CBS RADIO Alternative KROQ/LOS ANGELES morning team KEVIN AND BEAN will be inducted into the NAB Broadcasting Hall of Fame and syndicated talker and actress MARILU HENNER will give an address at TUESDAY’s Radio Luncheon, which will also include the announcement of winners of the NAB Crystal Radio Awards and the bestowing of the Crystal Heritage Award to LENAWEE BROADCASTING CO. AC WLEN/ADRIAN, MI.
For the first time, the streaming/podcasting NEW MEDIA EXPO (NMX) will be held in conjunction with the NAB SHOW on site at the LAS VEGAS CONVENTION CENTER’s North Hall and the adjacent WESTGATE HOTEL (formerly the LAS VEGAS HILTON and LVH), and the SPROCKIT program showcasing 30 startup companies will be back with a pavilion on the exhibit floor. Also at the WESTGATE, RAIN SUMMIT LAS VEGAS will precede the NAB SHOW as it does every year with a full day of panels and presentations about streaming and podcasting issues. Read More
April 9, 2015
— Fox Networks Group, NBCUniversal and Samsung Global Innovation Center join SPROCKIT as new corporate members —
WASHINGTON, D.C. — NAB Show today announced the schedule for the third annual SPROCKIT program. SPROCKITshowcases 30 emerging companies that were hand-selected by industry experts because of their potential to disrupt the media and entertainment industry. SPROCKIT gives startups the opportunity to meet on equal ground with executives at leading media and entertainment companies to discuss new technology or creative solutions to solving the industry’s biggest challenges.
The SPROCKIT Hub (booth# N2530) – a dedicated pavilion at NAB Show featuring current and alumni participants – will host curated panel sessions with current and past SPROCKIT participants, as well as corporate members on issues like advertising across platforms and the age of over-the-top content (OTT). On Wednesday, April 15 at 3:00 p.m., the Hub will also feature a special live interview with reality TV producer Brant Pinvidic where he will sit down with The Hollywood Reporter senior editor Alex Ben Block to discuss entrepreneurship in entertainment and evolving consumer interest in television.
April 2, 2015
— NAB Show Attendees to Vote for Five Most Promising Solutions From Startups in Inaugural Best of SPROCKIT Awards —
WASHINGTON, D.C. — NAB Show organizers today announced the final 10 mobile, video, analytics and social media startups chosen to participate in SPROCKIT 2015. Thirty startups will participate in this year’s SPROCKIT program, which kicks-off at NAB Show in Las Vegas, April 11-16, 2015.