WASHINGTONDec. 13, 2017 /PRNewswire/ — SPROCKIT, the global marketplace that curates, connects and fosters collaboration between the world’s top market-ready startups and media, entertainment and technology companies to drive innovation, today announced its 2017 cohort raised more than $237 million in funding, including more than $100 million since joining SPROCKIT.

“SPROCKIT’s startups continue to raise the bar for all media, entertainment and technology startups, setting and re-setting industry standards for excellence and the ability to seamlessly integrate their solutions with some of the leading businesses in the world, creating immediate value for all parties,” said Harry Glazer, founder and CEO, SPROCKIT.

Interactive video platform Verse and data-driven advertising solutions leader VideoAmp each raised over $20 millionsince joining SPROCKIT this year. Other SPROCKIT members who raised funds since joining SPROCKIT include AlertMeDivvyCloudEpidemic SoundGraphikaICX MediaNGCodecStreamRootTradeCastValossaVoiceQ and Wildmoka.

The current class also secured numerous awards and partnership agreements:

  • Data+Math announced partnership agreements with AMC Networks, A+E Networks, Discovery Communications and Fox News to commercially test its data and analytics platform.
  • Epidemic Sound joined forces with EQT Mid Market to leverage EQT’s global footprint, experience in scaling high-growth businesses.
  • Elastic Media announced a partnership with Channel 2 News, Israel’s leading news broadcaster, to deliver news broadcasts to mobile devices.
  • Livescale was named one of Facebook’s first Live360 Partner, partnered with Fox Sports to air liveVR sporting events and partnered with Halvision for SRT support.
  • Pixability won the Global Video Innovation Award from SPROCKIT corporate member Google and its Premier Partner program and was additionally selected as a Snapchat Certified Partner and a Facebook Marketing Partner.
  • Streamroot was selected as one of eight participants in the inaugural Verizon Media Tech Venture Studio program, led by SPROCKIT corporate member Verizon Digital Media in partnership with R/GA, alongside SPROCKIT alumnus Scorestream.

“SPROCKIT has been a difference-maker for AlertMe by introducing us to major media players, including a partnership which tripled AlertMe engagement in less than 60 days,” said Adam Shapiro, cofounder of AlertMe, an audience engagement platform for online content. “Every publisher gets inundated with startup pitches, and SPROCKIT helps cut through the noise to get us noticed.”

Startups interested in participating in the SPROCKIT program and connecting with SPROCKIT corporate members, including FOX Networks Group, Google, Hearst Television, Samsung NEXT, TEGNA, Univision and Verizon Digital Media Services, are invited to apply here. Applications will be reviewed on a rolling basis, with accepted startups invited to participate in future SPROCKIT Sync meetings at corporate member offices as well as the SPROCKIT hubs at key industry events, including Las Vegas in January and NAB Show in April, to foster collaboration.

Corporations interested becoming SPROCKIT members should email success@sprockitglory.com.

SPROCKIT is a global marketplace that curates, connects and fosters collaboration among leading media, entertainment and technology companies and world’s top market-ready startups to bring innovative products, services and revenue models to market. Since its launch in 2013, more than 125 emerging companies have participated in SPROCKIT, experiencing numerous successful funding rounds, partnerships and acquisitions.

Do you know a hot startup in the media, technology and entertainment industry that should be part of the SPROCKIT community?

SPROCKIT is actively recruiting new startups to join the class of 2018. Apply here by December 31 to participate in the NAB Show 2018 and all 2018 SPROCKIT Syncs, including our next Sync in LA in February 2018.

We are the global community that curates, connects and fosters collaboration between market-ready startups and media, entertainment and tech companies to drive innovation.

Why be part of SPROCKIT?


We’re selective. Throughout the year, a maximum of 30 established startups join our year-long program, based on the startup’s ability to solve an industry pain point. Corporate partners, including Verizon, Fox, Google, Hearst, Samsung NEXT, TEGNA and Univision, recognize the value of being selected to participate in the program.

We’re well connected. SPROCKIT hosts a variety of well-attended events throughout the year to foster communication and collaboration among our corporate partners and participating startups.

  • NAB Show provides SPROCKIT members with dedicated stage time, turn-key booth space, private meeting rooms, complimentary admission and accommodation, just to name a few of the many perks.
  • SPROCKITeers meet for day-long Syncs through the year to connect fellow startup and corporate members. Click here to check out highlights from this year’s SPROCKIT Sync Silicon Valley.

We’re results-oriented. The 2017 SPROCKITeers raised more than $100 million in funding since July, won numerous awards and made impactful partnership deals with industry leaders.

Click here for more information, and email success@sprockitglory.com if you’re interested in joining as a corporate partner or a startup. 

We also appreciate recommendations and introductions. The best startups and corporate partners almost always come from referrals.

SPROCKIT will host its inaugural Startup Suite this January in Las Vegas, featuring 10 of our premier startup and corporate powerhouse members transforming the media, entertainment and technology industries.

The SPROCKIT Startup Suite, being hosted at The Cosmopolitan of Las Vegas, will cut through the conference noise and connect Fortune 500 executives, venture capitalists and influencers to the hottest market-ready media, entertainment and technology startups.

Click here to join us and other movers and shakers for networking, curated discussions with Dave Knox, former managing director at WPP Ventures and author of Predicting the Turn, and Michael Tchong, a leading trend forecaster and founder of Ubercool.

Learn more about our featured startups and discussions below. We would love to see you there!

Programming Overview


Tuesday, January 9

  • 4:30 – 6:30 p.m. – Libations and Lively Conversation
    Join us for a drink before beginning your night

Wednesday, January 10

  • 9:00 – 11:30 a.m. – Innovation in the Media, Entertainment and Technology field. Hear from Dave Knox on Innovation, followed by a book signing and short discussions
  • 11:30 a.m. – 2:00 p.m. SPROCKIT Startup Office Hours. The perfect “flex” time for startups to meet with influencers, corporate decision makers and others in the Suite
  • 2:00 – 4:30 p.m. – Trends in the Media, Entertainment and Technology field.
    Hear from Michael Tchong on UberTrends, followed by short discussions and a startup showcase
  • 4:30 – 6:30 p.m. – Closing Reception C-Suite and Startup Founder Connections Reception. End the day with drinks

Participating Startups


  • AmpLive – Helps content creators and marketers, using live video, build better audiences by tracking user attention and using that data to retarget and engage at a later time.
  • Graphika – Turns network relationships into dynamic maps of social influence, enabling precise targeting & driving results.
  • ICX Media – Uses machine learning & data science to transform video production, marketing, distribution & monetization.
  • Pixability – provides advanced audience targeting and insights, simplified campaign management, and complete reporting across social video platforms.
  • Seek – The AR network that allows you to discover, share, and experience augmented reality all in one social platform.
  • Spoken Layer – Powers audio creation, distribution, monetization, and analytics for marquee media brands across the voice ecosystem
  • Switchboard Live – Allows live content creators to syndicate their live stream to more than one platform and leverage the subscriber base of multiple channels to increase viewership.
  • TVadSync – Helps advertisers improve return on online advertising by reaching the right consumers at the right time with the right message.
  • Valossa  – Offers media and entertainment companies intelligent content data that enables a completely new generation of analytics, tools and methods of monetizing video.  
  • Wildmoka – Empowers broadcasters and content owners to clip the greatest moments from live TV and events as they happen to share across web, mobile and social, providing fans what they want most – instant access to the best highlights.

We look forward to seeing you in Vegas to kick of 2018! Click here to join us.

 

 

*The SPROCKIT Startup Suite is neither sponsored by or a part of the CES Show.

The new startups cap off a banner quarter for current SPROCKIT startup and corporate members, who raised more than $37 million in funding and made significant partnership announcements since August 2017

NEW YORK–(BUSINESS WIRE)–SPROCKIT, the global community that curates, connects and fosters collaboration between market-ready startups and media, entertainment and tech companies to drive innovation in collaboration with NAB Show, today announced nine new startups selected to participate in the year-long program.

“Now in our fifth year of bringing solutions to the biggest challenges in the media, entertainment and technology industries, SPROCKIT’s proven success in curating, connecting and fostering collaboration between startups and corporate members continues to garner a very strong pool of applicants,” said Harry Glazer, founder and CEO, SPROCKIT. “SPROCKIT is pleased to welcome elite startups including ApptimizeData+MathLimbikSeekSocial FlowTrint,VizbeeWibbitz and Wochit into our SPROCKIT class of 2017.”

The companies cap off a banner quarter for current SPROCKIT members and partners. Highlights include:

  • Current SPROCKIT startups raised more than $37 million in funding this quarter, including DivvyCloud ($6M led by RTP Ventures); ICX Media ($6.6M led by Grotech Ventures with participation from NRV, PJC and Avonlea Capital); Streamroot($3.2M from Partech Ventures, Techstars Venture Capital Fund, Verizon Ventures and R/GA); and VideoAmp ($21.9M led by Mediaocean with participation from RTL Group, GoAhead Ventures, StartUp Capital Ventures, Anthem Venture Partners, Wavemaker Partners, and Simon Equity Partners)
  • Elastic Media announced a partnership with Channel 2 News, Israel’s leading news broadcaster, to deliver news broadcasts to mobile devices via Elastic Media’s platform.
  • Pixability won the Video Innovation Award from SPROCKIT corporate member Google and its Premier Partner program.
  • Streamroot was selected as one of eight participants in the inaugural Verizon Media Tech Venture Studio program, led by SPROCKIT corporate member Verizon Digital Media in partnership with R/GA, alongside SPROCKIT alumnus Scorestream.

SPROCKIT will convene the full 2017 class of industry-vetted emerging companies with its world-class corporate partners, including Google, Fox Networks Group, Hearst Television, Samsung NEXT, TEGNA Inc., Univision Communications Inc. and Verizon Digital Media Services, at its exclusive SPROCKIT Sync forum, being held October 17, 2017 at Samsung NEXT in New York prior to NAB Show New York. Attendees will meet to tackle cross-sector challenges, forecast trends and bring innovative solutions to market.

“Our customers expect us to utilize the most cutting-edge solutions and products available, and SPROCKIT has a proven track record of curating and connecting us to startups at the forefront of innovation,” said Gus Warren, managing director, Samsung NEXT. “We are pleased to be partner with SPROCKIT to host this year’s SPROCKIT Sync NYC and meet with some of the most compelling innovators in the industry.”

Startups interested in participating in the SPROCKIT program are invited to apply here. Applications will be reviewed on a rolling basis, with accepted startups invited to participate in future SPROCKIT Syncs as well as the SPROCKIT Hub at the annual NAB Show in Las Vegas and other key industry events, to foster communication and collaboration.

ABOUT SPROCKIT

SPROCKIT is a global community that curates, connects and fosters collaboration among leading media, entertainment and technology companies and market-ready startups to bring innovative products, services and revenue models to market. Since its launch in 2013, more than 100 emerging companies have participated in SPROCKIT, many of which have experienced successful funding rounds, partnerships and acquisitions with companies including SPROCKIT’s corporate sponsors. Learn more at http://sprockitglory.com/.

ABOUT NAB SHOW

NAB Show, held April 7-12, 2018 in Las Vegas, is the world’s largest convention encompassing The M.E.T. Effect, the convergence of media, entertainment and technology. With 103,000 attendees from 161 countries and 1,800+ exhibitors, NAB Show is the ultimate marketplace for solutions that transcend traditional broadcasting and embrace content delivery to new screens in new ways. From creation to consumption, across multiple platforms and countless nationalities, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. For complete details, visit www.nabshow.com.

Contacts

SPROCKIT
Elyssa Rae, 804-338-3102
elyssa@sprockitglory.com
or
NAB Show
Ann Marie Cumming, 202-429-5350
amcumming@nab.org

SPROCKIT is excited to announce a new series highlighting our current startups and alumni called SPROCKIT Spotlight. Our goal is to create a space to continue to foster collaboration and support all of our SPROCKITeers, past and present. We will showcase a different SPROCKITeer each month.

We kick off the series with 2016 SPROCKIT alumni OwnLocal. OwnLocal works with local media to automate digital advertisements. Based in Austin, Texas, OwnLocal is thriving in their development, including its acquisition of Wanderful Media earlier this summer. Here is more on our first SPROCKIT Spotlight, OwnLocal, from the words of its founder and CEO Lloyd Armbrust.

 

You are a 2016 SPROCKITeer. A year later, how has being a part of SPROCKIT helped OwnLocal?

SPROCKIT has solved a classic marketplace problem. It’s difficult to start a two-sided marketplace because it requires both buyers and sellers to come to one place with a shared goal. In our case as a technology startup, the “buyers” we need to connect with are media companies.

SPROCKIT is the only group that has successfully determined how to get actual decision makers from media companies to join together with the goal of learning from, working with, and innovating with technology startups in a way that’s suitable for them.

Through SPROCKIT introductions, we have experienced more high-level meetings that have moved the needle for us than through any other group we work with. We have developed relationships with at least five potential media partners, which would not have been possible without the SPROCKIT connection.

What is the biggest benefit of being part of SPROCKIT?

The biggest benefit of being a part of SPROCKIT was having access to the right people.

One of the challenges which arises when trying to work with media companies is tracking down who the decision maker is. The job titles in the industry vary between each organization. The right person for us to connect with might have the title of Director, VP, President of Digital, Chief Innovation Officer, Chief Local Officer, Head of Ad Sales, Head of Local Digital Content, etc.

With so many varying job titles, it’s difficult to know who we should speak with to move the needle.

Through SPROCKIT, there have been several occasions where we have been introduced to the right person, and were able to move forward with a partnership very quickly, after having spent years talking to the wrong people at the same company.

The biggest benefit of being part of SPROCKIT is the assurance that we are talking to the right people on day one.

Congratulations on your acquisition of Wanderful Media. What does this mean for OwnLocal?

Travidia (the company that became Wanderful Media) has been in existence for nearly 20 years and pioneered the process of extracting data from print ads to repurpose for an online audience.

This technology, which OwnLocal has separately developed, is a key piece of our proprietary stack. Our ability to extract the data from print, TV, and radio ads, is the first step in creating robust online campaigns. The more robust data we have in our database for every one of our local businesses, the more robust the output is.

Wanderful has been extracting and collecting data for much longer than we have, and they have data on more print ads than we have ever processed. This metadata is being used to enhance our machine learning / computer vision capabilities for automatically building local ad campaigns.

They have also developed more local taxonomies—both in the local sense and in the business-specific sense.

For example, they can extract data from auto dealership and real estate ads, something that is very challenging to do and which will be an excellent addition to our current platform. Through our acquisition of Wanderful, we can utilize their technology and data to improve our product.  

Furthermore, Wanderful has the ability to process national ads at the local level for major retailers. So a retailer like Kohl’s can have personalized ads for each region they operate in. This is a capability which we have wanted to add to our technology stack for some time.

What has been the biggest trend in the media industry this year? What do you see as the biggest disruption or adversity facing the industry?

I think one of the biggest problems with the media industry right now (especially in the United States) is how digital advertising is sold and implemented.

The advertisements on local media companies’ websites have made the user experience significantly decline. And it’s ironic because those ads don’t pay enough for the media company to make much of a profit.

A newspaper website can have more than 20 ad networks on it at one time. The average news website takes 15 seconds to load due to all of these ad networks, but the average visitor to a news site churns after three seconds of page load.

That shows they’re losing a lot of potential visitors due to advertising which isn’t even paying their bills.

It’s this very reason ad blockers are on the rise, and I think this year we will see a lot of people moving to Facebook and Google News—where local publishers give their news away for free—or to Google AMP Pages, which does not contain advertising.

When these websites become slower and slower, and experience less traffic, it creates a two-pronged problem. Number one, they’re getting less inventory because people are no longer using the site, and number two, they’re making less money.

I think media partners need to rethink the way they sell advertising on their website. They need to come together and create their own ad network, and significantly raise their prices. If a business wants to advertise on the very valuable local newspaper, radio, or TV station’s website, they should go directly through that media property. The businesses shouldn’t be able to buy local digital advertising programmatically or through Google, they should only buy it through that property or through some sort of a consortium.

If media partners can significantly raise their prices, and eliminate the problem of page-load time, this would increase the number of users, which would ultimately make them more money.

What is the most exciting part of OwnLocal’s future in the upcoming year?

We have an amazing product release coming out this year. Since 2010, the foundation of OwnLocal has been based around Search Engine Optimization (SEO), which is something every local business needs to care about and focus on.

This year, using the same core technology, we are adding the ability to automatically create digital display advertisements and social media posts on Facebook, Twitter, and Instagram, all from a traditional print or broadcast ad. The digital ad looks like a banner ad, but has a faster load time and is Google AMP friendly.

This technology, which we’re calling Origami, has the ability to shape the future of local advertising.

Ending on a fun note: OwnLocal is based in Austin, Texas. Other than OwnLocal, what is the best company, musician, food product that has come out of Austin? (Remember, keep [it] weird)

I love Yeti Coolers and buy all of their gear. It’s a great brand, and their products and apparel are really well designed. The technology that keeps ice cold for days at a time borders on magic. I love the ethos around the company and that they are local to Austin. They make really solid products and it’s been great watching them grow.

I also really love the vodkas that come out of Austin, such as Deep Eddy and Dripping Springs Vodka, which is very clean and smooth. I used to really love Tito’s Vodka and anytime I would see it when I traveled (I’ve seen it in London, Amsterdam and Copenhagen) I would get a great feeling of pride seeing that logo and knowing it was from Austin. While I still love Tito’s, it’s almost too popular now. Maybe it’s the internal hipster in me, but now I’m more of a fan of Dripping Springs and Deep Eddy.

As far as musicians goes, Willie Nelson, by far, is one of the greatest musicians of all time. That guy can do whatever he wants. He’s a good person and has really great music.

Want to be highlighted in our next SPROCKIT Spotlight? Do you have news you want us to highlight? Shoot us a message at success@sprockitglory.com with the subject line SPROCKIT Spotlight: Alumni.

So long summer… well, we technically have a few more weeks, but everyone knows we reached the unofficial end of summer and start of fall.

What better way to celebrate fall and the foliage changing colors than a trip to New York in October? Better yet, make it a business trip by attending SPROCKIT Sync New York City and the NAB Show New York.

Many thanks to SamsungNEXT for graciously hosting us on October 17 as we gear up for another jam-packed day connecting SPROCKITeers to discuss the latest trends and issues affecting the media, entertainment and technology space.

After SPROCKIT Sync New York City, be sure to stick around for the NAB Show New York. SPROCKIT will be sponsoring the opening night reception, and managing director Stephanie Bauer Marshall will be presenting at the NAB Show on Wednesday afternoon before the Show ‘Em the Money: What Tech Startups Need to Know to Get to Yes panel.

Current SPROCKITeers, check out your email and Slack for a link to register for SPROCKIT Sync NYC and a special code for a complimentary ticket to the NAB Show New York.

Alumni, shoot emily@sprockitglory.com an email if you’re interested in attending either or both events. We have a limited number of spots available.

Suffering from Fear of Missing Out syndrome? Don’t! We’re now accepting new SPROCKIT startups and corporate partners on a rolling basis. Email stephanie@sprockitglory.com if you’re interested in joining as a corporate partner and click here to learn about our admission process for startups. We also appreciate recommendations and introductions. The best startups and corporate partners often come from referrals!

SPROCKIT is accepting new startups and corporate partners on a rolling basis. Apply by September 13 to be part of our upcoming SPROCKIT Sync NYC and NAB Show New York.

We are the global community that curates, connects and fosters collaboration between market-ready startups and media, entertainment and tech companies to drive innovation.

Why be part of SPROCKIT?

We’re selective. Throughout the year, a maximum of 30 established startups join our year-long program, based on the startup’s ability to solve an industry pain point. Corporate partners recognize the value of being selected to participate in the program.

We’re well connected. SPROCKIT hosts a variety of well-attended events throughout the year to foster communication and collaboration among our corporate partners and participating startups.

  • These include quarterly day-long Syncs – including our next one in New York City on October 17. Click here to check out highlights from our most recent SPROCKIT Sync Silicon Valley.
  • We also have a very special relationship with NAB show, the premiere organization for media, entertainment and tech companies. SPROCKITeers receive lots of perks at the NAB Shows in Las Vegas and New York, including demo space, private rooms, complimentary admission and more.

We’re results-oriented. Nearly all of our corporate members have made deals with participating startups, and SPROCKIT startups have collectively raised $100s of millions in funding from industry leaders.

Check out our corporate and startup brochures for more information.

Email stephanie@sprockitglory.com if you’re interested in joining as a corporate partner and click here to learn about our admission process for startups.

We also appreciate recommendations and introductions. The best startups and corporate partners often come from referrals!

At SPROCKIT, our mission is to connect leading media, entertainment and technology companies with market ready startups to bring new products, services and revenue models to market. We truly believe when one member succeeds, everyone does. Our community gets stronger and our mission is further validated.

With that in mind, we want to highlight a few SPROCKITeers – both current and alumni startups – who have been making moves in the industry recently.

Verizon Ventures, one of our corporate partners, and R/GA recently unveiled its first lineup of startups that will participate in the Verizon Media Tech Venture Studios program. Two of the eight startups – 25%! – were SPROCKITeers! Congratulations to ScoreStream and  Streamroot, who will each receive $100,000 in funding, space to operate in Verizon’s new Alley co-working space in New York City, access to teams at Oath for mentoring and partnership purposes and the opportunity to participate in a Demo Day in November.

“We’re so pleased to be part of Verizon and R/GA’s inaugural class of startups. The connections SPROCKIT provided, from just being selected for the program to meeting corporate partners at the NAB Show and SPROCKIT Sync events, helped us accelerate discussions and get noticed faster in Verizon’s worldwide search,” said Pierre-Louis Théron, co-founder and CEO at Streamroot.

It didn’t stop there for ScoreStream, who also partnered with the Associated Press and iHeartMedia to report high school sports scores on its media wire. In reporting the news, which will fast-track AP’s and iHeartRadio’s ability to report outcomes, Jim Kennedy, senior vice president for strategy and enterprise development at AP, noted, “We think ScoreStream’s crowdsourced solution for high-school sports scores is unmatched and we can break new ground together for the benefit of AP’s member news organizations and customers across the U.S.”

Congrats to ScoreStream and Streamroot for making big moves in the media, entertainment and technology industry.

SPROCKITeers, do you have news you want us to highlight? Shoot us a message at success@sprockitglory.com

Last month, SPROCKIT hosted our annual Technology Sync in Silicon Valley. SPROCKITeers representing both corporate and startup businesses convened at Google’s iconic Mountain View headquarters for a full day of collaboration, networking and discussions on new technologies advancing the media, technology and entertainment industries.

Check out the video from the event, as well as some of our favorite quotes!

 

“The energy in the room was incredible. I was blown away by the quality of the conversations among the community. With the media, technology and entertainment industries changing at the speed of light, it’s imperative that the key change makers are all in a room together, which is exactly what happened at SPROCKIT Sync” -Harry Glazer, founder and CEO of SPROCKIT

“SPROCKIT Syncs are always special because they bring together a lot of new companies and new entrepreneurs who have refreshing, revolutionary ideas. Young companies can come here and not just be exposed to the big companies, but really look at the young up and comers with compelling solutions. It really helps the competitive edge for companies like Verse to be able to look and see what would be the best solution for us. That’s one of the big values for SPROCKIT Sync” -Antonio Bolfo, co-founder and CEO of Verse

“I left with more than dozen valuable introduction and connections on both the corporate and startup sides. This was my first time participating at SPROCKIT Sync, and I’m already looking forward to the next one in October” -Chrissy Towle, manager, Global Partnerships for Google. 

Interested in joining SPROCKIT and participating in the next SPROCKIT Sync, being held October 17 in New York City? We’re now accepting both startups and corporate partners on a rolling basis. Click here to learn more.

 

Highlights from SPROCKIT Sync Silicon Valley

–SPROCKIT and NAB Show Welcome Five New Media, Entertainment and Technology Startups to Partnership Program–

WASHINGTON–(BUSINESS WIRE)–SPROCKIT, the leading program showcasing media, entertainment and technology startups in collaboration with NAB Show, today announced the newest startups selected to participate in SPROCKIT’s 2017 program. The companies were hand-selected by industry leaders to participate based on their potential to offer real solutions to challenges in today’s evolving market that many established media and entertainment companies face.

Now in its fifth year, SPROCKIT will convene the full 2017 class of industry-vetted emerging companies with its world-class corporate partners at its exclusive SPROCKIT Sync forum, being held July 19-20, 2017 at Google in Mountain View, California. Attendees will meet to collectively discuss new technologies that will advance the industry.

“With so much disruption occurring in the media, entertainment and technology industries, SPROCKIT is proud to facilitate accelerated innovation by connecting the right startups to our corporate companies to help them deliver business results,” said Harry Glazer, founder and CEO, SPROCKIT. “We continue to grow by focusing on quality and delivering positive results for all parties involved – both on the corporate and startup side.”

The new startups represent a variety of sectors with specific solutions for applications in areas such as advertising, analytics, artificial intelligence and machine learning and include:

  • AlertMe – An algorithm-based platform that helps publishers connect directly with readers through AI to create more engagement on an organic channel, drive first-party data and reduce traffic dependency on social media channels.
  • AppTek – A pioneer in automatic speech recognition, machine learning and artificial intelligence that provides closed captioning, call center content discovery and mobile intelligent voice agent solutions to enterprises.
  • Graphika– A mapping platform that analyzes social media data to identify community-specific influencers, content and conversations.
  • SureWaves– An adtech pioneer that simplifies TV advertising globally with the first-of-its-kind programmatic TV offering Skynet.
  • VideoAmp – A data-driven software company that unites brand marketing across TV and digital, allowing advertisers and media owners to transact across every device to make both the advertising medium and message more effective.

View the full list of participating startups here.

SPROCKIT corporate partners include Google, Fox Networks Group, HCL Technologies, Hearst Television, Samsung NEXT, TEGNA Inc., Univision Communications Inc. and Verizon Digital Media Services.

Startups interested in participating in the SPROCKIT program are invited to apply here. Applications will be reviewed on a rolling basis, with accepted startups invited to participate in future SPROCKIT Syncs as well as be heavily featured at the annual NAB Show, the world’s largest media, entertainment and technology event.

About SPROCKIT

SPROCKIT is the media, entertainment and technology alliance of corporate executives and industry-vetted emerging companies showcasing and collaborating on products, services and new revenue models. SPROCKIT, in collaboration with and support from the NAB Show, shines the spotlight on the industry’s most promising market-ready startups from around the world. Since its launch in 2013, more than 100 emerging companies have participated in SPROCKIT, many of which have experienced successful funding rounds, partnerships and acquisitions. Learn more at sprockitglory.com.

About NAB Show

NAB Show, April 7-12, 2018, is the world’s largest convention encompassing The M.E.T. Effect, the convergence of media, entertainment and technology. With 103,000 attendees from 166 countries and 1,700+ exhibitors, NAB Show is the ultimate marketplace for solutions that transcend traditional broadcasting and embrace content delivery to new screens in new ways. From creation to consumption, across multiple platforms and countless nationalities, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. For complete details, visit www.nabshow.com.

About NAB

The National Association of Broadcasters is the premier advocacy association for America’s broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.

Contacts

For SPROCKIT Inquiries
Stephanie Marshall, 917-414-7303
or
For NAB Inquiries
Ann Marie Cumming, 202-429-5307