If you are attending NAB Show this year, be sure to check out the SPROCKIT Hub in North Hall in the Innovation Pipeline and our programing at the Destination NXT theater along with ITV Alliance
Day one at the SPROCKIT Hub at the 2018 NAB Show is officially in the books. And, wow! Did we start off on a high note!
Crowds started rolling in early in the day, with a steady stream until the floor closed at 6:00 p.m.
One startup described the Hub as a “highway.” Another said they could go home after the first three hours and still call the full show a smashing success.
Experience just some of the many highlights from Monday below.
Current SPROCKITeer, AlertMe, took over our social media in the #SPROCKITSocialTakeover. AlertMe uses AI to connect readers and media to drive audience/revenue for publications while reducing dependency on Facebook.
See the first day of the SPROCKIT Hub through co-founder Adam Shapiro’s eyes.
— SPROCKIT (@SPROCKIT) April 9, 2018
All this week, SPROCKIT is sharing the Destination NXT theater with ITV Alliance. Monday’s panels focused on video advertising, platform, consumer future and Next Gen TV.
Video Advertising: The Convergence of Traditional TV and Digital Video
Moderated by McCall McIntyre, Investor, Samsung NEXT
Rebekah Dopp, Principal, Google
Jay Prasad, Chief Strategy Officer, VideoAmp
Gio Punzo, CEO & Founder, Streann Media
— Steph Bauer Marshall (@stephers25) April 9, 2018
Going Digital Across TV, Mobile and Online Channels
Moterated by Rudy J. Ellis, CEO, Switchboard Live
Tim Keyes, COO, **Mobile
Rajendra Khare, CEO, Surewaves
Philip Rebentisch, president, American Marketing Association LA
2019 and Beyond – What do consumer video experience look like?
Moderated by Jason Friedlander, Senior Director, Verizon Digital Media Services
Featuring Jeroen Elfferich, CEO, Ex Machina
Ido Nivron, VP of Sales, Wibbitz
Dan Stieglitz, CEO & founder, Stainless Code
— Zach Schwitzky (@zschwitzky) April 9, 2018
Next Gen TV: Personalization on a Grand Scale
Moderatored by Yillmaz Schoen, CEO & founder, TradeCast TV
Featuring Tripp Boyle, SVP Business Development, Connekt
Eliot Sakhartov, Account Executive, Microsoft
Marc Todd, CEO, Skreens
Now on the #destinationnxt stage at @nabshow: 2019 and Beyond, moderated by @verizondigital’s @JFrites, Senior Director Verizon Digital Media, @Wibbitz, @stainlesscode, @ExMachinaGroup #sprockit pic.twitter.com/M5UvrQzVsZ
— Elyssa Rae (@elyssarae) April 10, 2018
The biggest part of what we do at SPROCKIT is collaboration.
Our SPROCKITeers embrace collaboration everyday and together dominate the ever-changing media, entertainment and technology industries. Our live-streaming is just one example of collaboration in action. You can also see it first hand in SPROCKIT Hub as startups were busy connecting and introducing visitors to other startups.
The day ended with a recognition of success by NAB Show for a SPROCKIT corporate member who has been with us since the beginning.
Congratulations to Roger Keating, Chief of Strategy and Business Development at Hearst Television, for his Digital Leadership Award! He is truly a strong champion of innovation in our industry
Congrats to @RogerKeating for the well deserved @nabtweets Digital Leadership Awards. Thank you for all you do to support innovation in broadcasting… @nabpilot @SPROCKIT and so much more. pic.twitter.com/0Xu17ZBAio
— Steph Bauer Marshall (@stephers25) April 10, 2018
Want to learn more about any of our current startups or alumni? Curious how YOU can become a SPROCKITeer?
Visit us at the SPROCKIT Hub in North Hall in the Innovation Pipeline or dial **GO to learn more.