Seth Geiger, President & Founder, SmithGeiger, LLC

“The NAB-SPROCKIT initiative has the promise to deliver fresh solutions and enduring partnerships to many of the intransigent challenges facing broadcasters today. In fact, many of the startups that were showcased and identified  by SPROCKIT a year ago have proven to be some of the most creative forces in helping broadcasters to capture the latest digital opportunities. We are delighted to be collaborating with SPROCKIT to advance the digital savvy of our clients and the industry at large. ”

Tom Goodwin, Head of Innovation, Zenith The ROI Agency

“While there has never been a more exciting time to work in advertising, it’s rare to find gatherings that bring the best and brightest from around the industry together to discuss the big topics and to smash ideas together. SPROCKIT brings a wide group of people from a variety of fields together in a punchy creative whirlpool where ideas are shared and great things happen. It’s a delight to take part and drive the future agenda of advertising forward together.”

Seth Shapiro, Principal, New Amsterdam Media | Board of Governors, New Amsterdam Media

“There are more forces in play now – cultural, technological and economic – than at any time in the history of media. The need to lead and follow audiences is now as important as the creation of content itself.  SPROCKIT is carving out a vital role by bringing together leaders in technology, programming and advertising, to give its members an invaluable launch point for new ideas and partnerships.”

Harold S. Geller, Executive Director, Ad-ID LLC

“SPROCKIT is a great opportunity for entrepreneurs and startups to demonstrate new and innovative technologies in our field. As cross-platform advertising becomes the industry standard, it is crucial that we implement streamlined and individualized operations, administration and management. Ad-ID’s unique asset identification provides valuable analytics and tracking – both must-haves to compete in the digital space.”

Allison Dollar, CEO, Interactive Television Alliance

“SPROCKIT’s model harnesses the industry’s frenetic pace by hand delivering innovation to market makers. By combining a careful curation process with brisk, practical matching, SPROCKIT’s alchemy makes real business magic.  We love that at the ITA, because when we founded the organization in 2002 to accelerate deployment of advanced television, we consciously structured it to support candid interchange between all stakeholders–content, advertising, technology and distribution. Our hallmark has been facilitating high energy deal making in boutique settings, as SPROCKIT does. It’s a perfect fit, and we’re excited to contribute to the pipeline.”

Rick Ducey, Ph.D., Managing Director, BIA/Kelsey

“There is so much innovation in the media and related industries start-up community, it’s hard to track and vet all the relevant players and activities. SPROCKIT provides a relevant and compelling lens in the start-up world for busy media industry executives to quickly understand and evaluate the potentially disruptive and/or complementary businesses being developed and launched. SPROCKIT always provides a platform for partners, investors and potential buyers to meet. And of course, it never hurts to keep an eye on the competition or find places to recruit new talent.”

Kenneth Williams, Executive Director & CEO, Entertainment Technology Center @ USC

“As an industry sponsored think tank and research center, the Entertainment Technology Center @ USC brings together senior executives, innovators, thought leaders and academics to explore the impact of new technologies on the creation and distribution of content.  As such, we look to the start up community for innovation and thought leadership in helping to solve industry challenges and exploit new business models and opportunities.  The NAB-SPROCKIT initiative promises to create greater visibility for these game changing new business initiatives which will serve not only our sponsor companies, but the industry at large, and the ETC @ USC is excited to partner in these activities.”

Tim Hanlon, Founder and CEO, FTI Consulting

“The television industry is in the midst of a period of dramatic and turbulent change – and the rules of survival are being rewritten seemingly by the day. How legacy media brands adapt, and how emerging firms innovate is the concentric stuff of which SPROCKIT is made – there is no better environment for each to discover, mutually, what the future holds.”

Tom Flanagan, Founding Partner

“I have seen first hand how SPROCKIT has identified and helped accelerate the careers of numerous innovators and their companies. I very much look forward to playing a role with SPROCKIT in helping these emerging companies move forward faster.”

Larry Irving, President & CEO, The Irving Group

“Although people constantly talk about the “Golden Age of Television”, the Golden Age of Media Technology is still on the horizon. SPROCKIT is helping to identify the next generation of innovators and industry changing technology. It is exciting to participate in this important initiative that will so greatly benefit media companies, technologists, entrepreneurs and consumers alike.”

Patrick J. Donoghue, Consultant, Entertainment and Tech

“Media and technology are converging now more than ever as digital content creation and distribution have become the norm and technology has democratized  an industry that was ruled by a few large companies. I feel that SPROCKIT is crucial in bringing together companies big and small to drive innovation in product development and new business opportunities.”

Lew Rose, Managing Partner, Kelley Drye & Warren LLP

“There’s nothing more exciting for a professional services firm than to be involved, even in small part, with the success of a start-up company.  We’re pleased to be able to be a member of the SPROCKIT community and to assist start-ups in navigating the waters of the entertainment and media industries in sync with the titans of such industries.  We’re hopeful that the connections and networks we help create through SPROCKIT will endure over time and that we will witness the evolution of viable companies to provide jobs, drive economic growth and give back to their community.”

John Rose, Senior Partner, The Boston Consulting Group

“I am delighted to be supporting the SPROCKIT Sync discussions on the opportunities to create value through new digital products and services”



Jason Demata
Jason Demata

CEO & Founder

Fabric Media

Love Whelchel
Love Whelchel

CEO & Founder

Binkable

Allison Dollar
Allison Dollar
Larry Irving
Larry Irving

President & CEO

The Irving Group

Tom O’Brien
Tom O’Brien

Executive in Residence
Progress Partners

Tom Flanagan
Tom Flanagan

Founding Partner

 

Rick Howe
Rick Howe

THEiTVDOCTOR

Website

Harold S. Geller
Harold S. Geller

Executive Director

Ad-ID LLC

Seth Shapiro
Seth Shapiro
Lew Rose
Lew Rose

Managing Partner

Kelley Drye & Warren LLP

Ken Williams
Ken Williams
John Rose
John Rose

Managing Director

Boston Consulting Group

Tom Goodwin
Tom Goodwin

Head of Innovation

Zenith The ROI Agency

Steve Cook
Steve Cook

Thought Leader

Advisor to SPROCKIT

Marci Weisler
Marci Weisler

CEO and Co-founder

SWSI Media, LLC

Tim Hanlon
Tim Hanlon

Founder and CEO

FTI Consulting

Gay Bell
Gay Bell

CEO and Founder

Platform

Alan L. Wolk
Alan L. Wolk

Lead Analyst at TV[R]EV

AlanWolk.com

Rick Ducey, Ph.D.
Rick Ducey, Ph.D.

Managing Director

BIA/Kelsey

Patrick Donoghue
Patrick Donoghue

Consultant

Website

Dave Knox
Dave Knox

 

Author/Consultant

 

Predicting the Turn

Joseph Scotti
Joseph Scotti

Head of Business Development

Mediamorph

Seth Geiger
Seth Geiger

President & Founder

SmithGeiger, LLC

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